About us

The three things we care about most

Togetherness

Considered Capital is more than just a platform for alternative funding – it's a hub for education and empowerment. We believe in the power of multiple perspectives and experiences. We are committed to bringing together people from across the planet in a supportive and fun environment to share learnings and insights. We are dedicated to changing the journey to funding from being lonely and isolating, to warm and empowering.

Confidence

We are driven by the belief that knowledge and togetherness is key to confidence. There’s no funding without the confidence to go out and get it. We have learned the hard way that success is built on informed choices, championing one another and the willingness to think beyond conventional business routes.

Honesty

Transparency is the cornerstone of our culture at Considered Capital. We are straight to the point, honest, and in our pursuit of challenging the status quo in funding, we prioritize integrity in every decision we make. Whether it's educating founders on alternative funding routes or carving out a culture of open communication within our team, transparency is at the core of who we are.

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Dot To Dot podcast

Impact 10X podcast

Be & Think in the House of Trust

Why I built Considered Capital

For the last five years, I’ve been working with thousands of founders to connect them to the right sources of funding and support. I found early on that when founders aren’t shown all the funding options available, they can quickly hit a brick wall with their business. This can create a blocker, not only to the business moving forward but to your confidence.

So I built Considered Capital to support founders to feel more confident and to think outside the box when going after what they need to build a successful business.

So far, we’ve empowered thousands of founders to think beyond VC-style funding and consider other funding routes. Our mission is to open up alternative funding and the world of funding options available for startups, founders and socially-led businesses. We are determined to challenge the notion that Venture Capital is the only way to fund your business and teach everyone to find a funding fit that aligns with their values and to feel confident to go and get it.

Esme Verity

Fundraising coach and Alternative Funding Expert

Watch our 30-second video on

why you might be going the wrong way

What we offer purpose-driven businesses on their fundraising journey

Our team are experts in helping purpose-driven businesses get connected to the funding they need to thrive. Whether you're applying for grants, exploring debt & equity or raising innovative funding we can help explore the full range of options and find the right route for you.

What we offer purpose-driven businesses on their fundraising journey

Sign up for an annual subscription

It's jam-packed full of UK grants, awards, and accelerators that are LIVE, so you can effortlessly and quickly find funding opportunities that fit you. PLUS, you'll be the first to be notified when new opportunities are added via our exclusive WhatsApp group.

Dates: May 2025

 

Hands-on fundraising support for purpose-driven founders raising mission-aligned funding all over the globe. 97% of alumni would recommend us to founder friends.

Join the waitlist

 

Identify the best next step on your fundraising journey and meet incredible purpose-led founders along the way.

Our small (yet mighty) team

Esme

Esme Verity

Founder of Considered Capital
Emma

Sam Drew-Jones

Head of Marketing

Esme

Emma Shaw

Expert Contributor & Co-Founder Library of Things
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Samantha Sun

Community Manager

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